Combine all the spices together with water, brown sugar, tomato paste, Dijon mustard, and olive oil in a large bowl.
¼ cup water, ¼ cup extra virgin olive oil, ½ Tbsp paprika, ½ tsp cumin, ¼ tsp garlic powder, ¼ tsp rosemary, ¼ tsp black pepper, ⅛ tsp cayenne, ½ tsp salt, 1 tsp tomato paste, ¼ tsp onion powder, ¼ tsp light brown sugar, ½ tsp Dijon mustard